Despite the coronavirus pandemic that has dealt a blow to the music business of many musicians in Nigeria, afro pop music sensation Haekins appears to be cashing in on the period as he has inked a mouth-watering deal with eTicket Solutions, leading ticketing company as his brand ambassador.
The deal which R gathered would fetch the singer about 10 million naira was sealed at the newly acquired office of eTicket Solutions at Dolphin Estate Ikoyi, Lagos State on Friday after weeks of talks between the management of the singer and the company.
The baby-faced Haekins will be featured in a newly integrated campaign for eTicket Solutions which will run across TV, print and online channels as well as in-store, as lockdown is being eased across the world.
Speaking on the need to bring Haekins on board, the company’s Chief Executive Officer (CEO) Mr Cole Adeboyejo said “Haekins’s passion and drive for his craft made the decision easy for us”.
“This deal reiterates our desire to support young talents in the creative industry as our brand is a youth brand. Our brand is born out of the need to unwind, relax and feel good and Haekins represents that too.”
Speaking on what it feels to be associating with the company, Haekins said, “I’m honored and delighted to work with eTicket as their new brand ambassador. Their dedication to finding simple and easy access to bus tickets, flights, hotels and I am positive very soon concerts give me joy. eTicket Solutions is a groundbreaking brand and I am very excited to be part of the family”, he said.
”This deal is definitely start of something great for Haekins, his ever growing brand has taken a giant leap and we are grateful to the fans for their constant support and they can be always assured of quality premium music,” said Xahido Haekins’ manager.
The unveiling was attended by media mogul Kolewole Omoboriowo Scoop Naija, Project Manager Expert 69entertainmentBrand, social media influencer Shewenzi, Martins Badru, among others.
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