Core Mission and Values
Tribune Online is committed to delivering accurate, impartial, and comprehensive news to our readers. Building on the rich heritage of the Nigerian Tribune, our editorial decisions are driven by public interest, factual rigour, and a dedication to democratic values. We prioritise truth, fairness, and the wellbeing of the communities we serve.
Accuracy and Fact-Checking
We strive for absolute accuracy in all our reporting. Our journalists and editors are required to verify information from multiple credible sources before publication.
- Verification: All claims, statistics, and quotes must be rigorously fact-checked.
- Context: We do not just report the facts; we provide the necessary context to ensure the news is not misleading.
- Rumours: We do not publish unverified rumours. If we report on speculation, it will be clearly labelled as such and only published if it serves the public interest.
Independence and Integrity
Our newsroom operates independently of any political, commercial, or personal interests.
- Undue Influence: Advertisers, sponsors, and political figures have no sway over our editorial content.
- Conflicts of Interest: Our journalists must declare any potential conflicts of interest. Staff are prohibited from accepting gifts, favours, or financial inducements that could compromise their impartiality.
- Sponsored Content: Any content paid for by an external party will be distinctly labelled as “Sponsored,” “Advertorial,” or “Promoted.”
Sourcing and Attribution
We believe in transparent sourcing so our readers can assess the credibility of our information.
- On the Record: We default to on-the-record sourcing.
- Anonymous Sources: We grant anonymity only when a source faces genuine risk to their life, liberty, or livelihood, and when the information they provide is crucial and cannot be obtained elsewhere.
- Attribution: We give clear credit to other news organisations, individuals, or platforms when we use their exclusive information, imagery, or data.
Use of Artificial Intelligence (AI)
In the modern digital landscape, we utilise AI tools to assist with transcription, data analysis, and technical formatting. However, human oversight is mandatory. AI is never used to write original news reporting, invent quotes, or generate deceptive imagery. All published content is reviewed and approved by our human editorial team.