Having been in the blogging business for quite some time, Adegoke Michael Hammad, the CEO of Music Pivot, has explained that blogging profitability is solely based on several factors.
These factors include the blog’s niche or topic, the content’s quality, the blogger’s expertise, the level of effort and consistency put into it, and the strategies used to monetise the blog.
Explaining what Music Pivot does, Adegoke disclosed that the blog pivots through music, exploring melodies, and navigating the musical universe, among other things.
The blog equally helps shape sounds into stories, providing a zone for music enthusiasts, to mention a few.
Speaking on the differences and advantages between blogging and conventional news reporting, Adegoke explained that both serve different purposes and have their own advantages and disadvantages.
He said, ‘Blogging offers great flexibility regarding topics, style, and timing. Bloggers can choose any niche or subject matter they are passionate about, and they are not constrained by editorial guidelines or newsroom policies.’
Also, bloggers have full editorial control over their content. They are not beholden to the editorial decisions of a news organisation, which can be influenced by various factors, including advertisers and political considerations.
On monetisation opportunities, Adegoke noted that bloggers have various ways to monetise their content, including advertising, affiliate marketing, sponsored content, and product sales.
They can retain a higher percentage of the revenue compared to traditional journalists.
However, Adegoke cited that while blogging offers unique advantages, it’s essential to recognise that traditional news reporting also has its strengths, including extensive resources, professional standards, fact-checking, and the ability to reach a broad and established audience.
‘Both blogging and conventional news reporting play crucial roles in the media landscape, and they can complement each other by providing diverse sources of information and perspectives for the public,’ he said.
YOU SHOULD NOT MISS THESE HEADLINES FROM NIGERIAN TRIBUNE
How Sunday Igboho got his freedom — Prof Akintoye
The leader of Ilana Omo Oodua, a self determination movement for Yoruba nation, Professor Banji Akintoye, on Saturday, declared that…
FULL LIST: 43 items that are no longer contraband for importation
The Central Bank of Nigeria (CBN) has removed restrictions on the importation of all 43 items that…
How N16 almost made me to drop out of school —Prof Ogundana
Celina Folakemi Ogundana, an academic and professor of Sociology, is the…
I don’t have billionaire boyfriend, I lied —Mercy Eke
Former Big Brother Naija winner, Mercy Eke, has set the record straight by admitting that she…
Kenyan authorities arrest fake lawyer who won 26 cases in court
Kenyan authorities have arrested a fake lawyer, Brian Mwenda, who has won 26 cases while parading…
2023 AFCON: Super Eagles will be difficult opponent for Cote d’Ivoire — Drogba
Cote d’Ivoire legend Didier Drogba has predicted a difficult duel against the Super Eagles of…
and then