A platform of digital marketing professionals who are from a variety of industries committed to transforming the Nigerian digital space by harnessing the potential in digital marketing enthusiasts and grooming them into competent professionals in their respective fields; Digital Marketing Meetup Nigeria would be hosting its second conference themed ‘Evolving Content Marketing: Telling Stories and Measuring ROI’.
On the 24th of November, this conference will host digital marketing professionals, enthusiasts, innovators, policymakers and a vast spectrum of digital-savvy brands, and individuals at LCCI Conference and Exhibition Centre, Alausa Ikeja, Lagos and it will witness the convergence of about 500 participants, seven speakers and panelists: Fiona Uwagwu Managing Partner, OgilvyOne Africa, Bada Akintunde-Johnson Country Manager,Viacom International Media Networks Africa, Leonard Stiegeler General Manager at Ringier Africa AG, O’Tega Ogra SVP/Group Head, Corporate Communications at BUA Group, Fu’ad Lawal Content Strategist, Big Cabal Media, Ized Uanikhehi Director of Marketing and Growth, MAX Okada, and Oluremi Onitilo Regional Digital Lead, Nestlé Central & West Africa, and a wide array of tech-savvy, insight-driven audience across diverse sectors.
The maiden edition of the event which was tagged “Digital Marketing Analytics and Its Role in Strategy and Communication” set a great foundation and this second conference is definitely to build content marketing successes on a combined foundation of quantitative insight that integrates quantitative input on customer personas, content performance, and topical trends.
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