The event, which was being rated ‘mother of all music concert’ among fun seekers in the city in recent times, also showcased various displays of music and entertainment till dawn as new talents were discovered at the talent hunt competition.
Earlier, the Olubadan of Ibadanland, Oba Saliu Adetunji, commended, as well as showered royal blessings on the brand when a team from Nigerian Breweries Plc paid a courtesy visit to his palace.
“Looking at Nigerian Breweries’ commitment to the cultural values of the Yoruba people with the activities of Goldberg in the South-West, I am convinced that Goldberg is not just ours, but the cultural beer of repute that preserves and promotes indigenous Yoruba customs,” the oba affirmed.
He further acknowledged that Goldberg had been consistent over the years with their palace visitations to traditional rulers, as well as championing cultural causes.
Oba Adetunji used the occasion to highlight the importance of preserving the Yoruba culture through music and commended Goldberg for Ariya Repete initiative that sought to discover and promote indigenous Yoruba music (Fuji and Juju music) thereby helping to preserve the Yoruba musical heritage.
Public Affairs Manager, West/Mid-West, Nigerian Breweries Plc, Tayo Adelaja, expressed appreciation to the monarch for his proclamation and warm reception and revealed that Ibadan has always been a centre of cultural display and good music that must be respected.
“Kabiyesi is a lover of music and preserver of our traditions. So we cannot come to Ibadan with a big cultural musical concert without seeking Kabiyesi’s blessings,” Adelaja said.
He promised that Goldberg will continue to promote the culture of the people of South Western Nigeria, in line with the brand’s 3-point agenda of culture, respect and enjoyment.