How we ‘dabbled’ into outdoor advertising —Shobanjo
The Chairman of Troyka Group, Mr. Biodun Shobanjo, has said the decision of Insight Communications to have an out-of-home advertising ...
Tag: Advertising
Advertising: Why agencies must embrace consolidation, shun ‘crab mentality’ —Experts
Not a few practitioners and stakeholders at the just-concluded National Advertising Conference (NAC) , held in Abuja, echoed the sentiment. ...
Advertising: New vetting rates and matters arising
ONLY a very negligible few noticed the new advertising vetting rates for 2024 when it was first released by the ...
Advertising: Practitioners charge new fellows on industry rules, professionalism
The newly-inducted Fellows of Advertising have been urged to uphold professionalism and adhere strictly to industry rules, to enable the ...
2022 National Advertising Conference: ARCON to recognise ‘industry-compliant’ companies
IN a bid to encourage advertising practitioners to keep to industry advertising standards, the Advertising Regulatory Council of Nigeria (ARCON) ...
2023 elections, how advertising industry can support hate-free campaign —Expert
VERY recently, the nation’s political gladiators, the presidential candidates of the different political parties, expected to be on the ballot ...
Govt must adopt marketing communication strategies to educate the governed —Bunmi Oke, Chief Executive Officer Ladybird
In this interview, former president Association of Advertising Agencies of Nigeria (AAAN) and Chief Executive Officer of the newly-founded Ladybird ...
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