FoodCo bags premium award

A leading diversified consumer goods company and entrainment haven, FoodCo Nigeria Limited, in the city of Ibadan, Oyo State capital, has bagged the 2019 Africa Best Premium Quality Bread Award.

The recognition was made at the 5th edition of the African Brand Leadership Merit Awards organised by the African Brand Congress (ABC), held in Lagos, Nigeria.

Speaking on the award, convener of ABC, Desmond Esorougwe, stated that the decision to award Sunfresh the prize was taken following research conducted by the Body’s technical committee on different categories of brands across the continent.

He said: “This award is based on rigorous work and subsequent recommendations from our technical committee following a survey carried out on selected brands across Africa. We are impressed at the positive feedback from respondents about the Sunfresh range in the baking and confectionery category. I must say, this award is well deserved because the brand is only six years old but in its relatively young life span, it has made significant impact in the market especially in the areas of innovation, quality and customer satisfaction.”

Marketing Manager, FoodCo Nigerian Limited, Solomon Huesu, makers of Sunfresh bread variants, who received the award on behalf of the company, expressed gratitude to the organisers for the recognition.

“We appreciate the organizers of this event and we do not take this recognition lightly. The Sunfresh brand is an expression of FoodCo’s commitment to ensuring customer satisfaction across the value chain of all our activities.

“Since Sunfresh Bread variants were introduced into the market six years ago, we have consistently maintained our commitment to the highest quality standards in terms of ingredients, compliance to regulatory requirements and commitment to safe and hygienic manufacturing processes. This award strengthens our resolve to do becoming an icon for best-practice in all spheres of our business,” he added.

Huesu also noted that the company, which was established six years ago to fill the gap in the demand for high quality, delicious bread in Ibadan, Oyo State, the Sunfresh brand has become a family favourite across the State and continues to make in-roads into other parts of the country.