NMA 2026 designed to redefine marketing role, rethink established conventions — Organisers
Organisers of the annual Nigerian Marketing Awards (NMA) have said the focus of the 2026 edition of the award is…
Strengthen your corporate governance —Advertising Chief charges OAAN
The Out of Home Advertising Association of Nigeria (OAAN) has been advised to strengthen its corporate governance by entrusting its…
AIC 2026: Industry stakeholders discuss advertising future, seek collaboration
The recently concluded Advertising Industry Colloquium (AIC), organised by the Advertising Regulatory Council of Nigeria (ARCON), again provided the opportunity…
We need more originality, craft, creativity, AAAN boss charges members
•Unveils new LAIF management board, 21stEdition activities President of the Association of Advertising Agencies of Nigeria (AAAN), Lanre Adisa, has…
FrieslandCampina WAMCO reiterates commitment to supporting mothers
•Three Crowns Mum of the Year emerges The management of FrieslandCampina WAMCO has reaffirmed the company’s commitment to supporting mothers…
ADVAN: Fresh chapter, as O’Tega Ogra leads new council
Activities of professionals constituting the Advertisers Association of Nigeria (ADVAN) always attract interests and attractions, within the integrated marketing communication…
AIC 2026: Six tertiary institutions vie for advertising honours
•...Information minister named event host The Advertising Regulatory Council of Nigeria (ARCON) has announced the Minister of Information and National…
Most organisations not getting it right when it comes to branding — Akinbola
Serial author, brand specialist and communication expert, Demola Akinbola, in this interface with AKIN ADEWAKUN, highlights the importance of branding…
Mastercard boosts Africa’s projected $1.5trn digital economy with cybersecurity centre
AFRICA’S dream of attaining the $1.5 trillion mark by 2030 has received a boost as Mastercard announced the launch of…
Humanise your brands, experts urge brands
...as NIMN, LBS unveil marketing report MARKETING practitioners have stressed the need for brands, desirous of commanding their consumers’ loyalty,…
Council unveils DTN @100 Heroes Awards nominees, offers N10m prize for outstanding journalist
TIMES Heroes Award (THA) Council has unveiled names of 90 individuals and entities nominated by Nigerians at home and the…
Issues as OAAN preaches responsible political campaign at 41st AGM
EVERY election cycle and its attendant political campaigns are not without consequences for the nation’s advertising sector, especially the Out-of-Home.…
We’ve attracted over 38,000 consumers’ votes in four years —Ekine, CVA convener
CONVENER of the annual Consumer Value Award (CVA) and Chief Executive Officer of BrandXchange, Akonte Ekine, has disclosed that the…
Today’s African consumer no longer wants ads, but identity —Expert
A marketing communication expert and Managing Director, Outori Limited, Wole Olagundoye, has described the present-day African consumer as expressive, community-driven,…
Nigeria Digital PR summit unveils six-member advisory board
THE Nigeria Digital Public Relations Summit has constituted a six-member Advisory Board that will provide independent counsel, industry insight, and…
PMI, Cannes Lions launch global educators forum for students
PROJECT Management Institute (PMI) has announced its partnership with Cannes Lions to launch the LIONS Educators Forum, a global initiative…
As NIMN prepares marketers for new brand conversations at 2026 marketing summit
THE marketing space is fast evolving. Brand conversations are no longer one-way shows. Today’s consumers are increasingly becoming co-creators, gradually…
As advertisers, we must develop creative ways of surviving these hard times —Medebem, EXMAN president
President, Experiential Marketers Association of Nigeria (EXMAN), Tolulope Medebem, was at the BRAND Handlers Summit and Awards, organised by Marketing…
MToY: We’ve recognised 300 teachers, supported 430 classrooms, libraries in 11 years —NB Plc
THE Secretary of the Nigerian Breweries, Felix Ohiwerei Education Trust Fund, Uaboi Agbebaku, sponsors of the Maltina Teacher of The…
Use AI responsibly, CIPM charges HR professionals
THE Chartered Institute of Personnel Management of Nigeria (CIPM) has called for a responsible adoption of Artificial Intelligence (AI) by…
