The management of Chi Limited, makers of Hollandia Soya Milk, announced the introduction of a new 100 ml sachet, to further provide an accessible dairy alternative for its consumers.
The new sachet pack, which is designed in the brand’s traditional strong blue colour combination with an assortment of small icons that typify various sporting activities, is described by the management, as part of the brand’s efforts at resonating with health conscious consumers, keen on a daily nutritional soya milk drink for an active and healthy lifestyle.
According to the Managing Director of Chi Limited, Mr Deepanjan Roy, the cholesterol-free milk brand, which presently enjoys the endorsement of the Nutrition Society of Nigeria, offers competitive pricing, despite being of a high quality product.
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He explained that the decision to introduce the Hollandia Soya Milk 100 ml sachet pack was informed by the need to create a consumer culture of taking soya milk by making it more affordable and accessible. “Although Hollandia Soya Milk has always been available in bigger pack sizes, we believe that having 100 ml sachet packs, at very affordable prices, will enable consumers have access to high quality nutrition and a healthier dairy, which can be consumed anywhere and anytime,” he said.
The 100 ml sachet pack adds to the currently existing 1 litre pack size and 315 ml handy pack size.
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