The Arabian Travel Market (ATM) will showcase the transformative power of Artificial Intelligence (AI) from April 28 to May 1 at the Dubai World Trade Centre
This prominent international travel event will bring together global experts and thought leaders to explore how AI is reshaping leisure and business travel, streamlining operations, and enhancing the customer journey.
Cassie Kozyrkov, Google’s first Chief Decision Scientist and a prominent figure in AI, will open the event with a session titled “AI Adoption: From Buzzwords to Business Strategy.” Kozyrkov, who has been instrumental in Google’s AI-first transformation, will discuss how travel companies can identify genuine opportunities to improve their operations, the challenges organisations face, and the implications of AI for the future. With experience advising major brands like Gucci, NASA, Spotify, Meta, and GSK, she aims to inspire attendees on how to navigate the evolving landscape of AI effectively.
Danielle Curtis, Exhibition Director ME at ATM, expressed excitement about the lineup of speakers, noting, “We are thrilled to announce an engaging roster of visionary speakers. Attendees can expect discussions that dive deep into the latest technological advancements, ethical considerations, and real-world applications. Additionally, we’ll showcase groundbreaking developments in areas such as sophisticated booking solutions and data analysis tools that empower organizations to make informed decisions. This event is an unparalleled opportunity for travel industry professionals to gain actionable insights that can drive business success.”
Other notable speakers include futurist and travel expert John Duffield, who will share insights on how AI and smart systems are enabling hyper-personalised experiences and seamless connectivity. Duffield will also address how travel providers can prepare for these technologies while tackling challenges like data privacy and resistance to change.
On April 30, a panel featuring industry thought leaders, including Robin Lawther, VP of Expedia TAAP at Expedia Group, will discuss the ethical considerations surrounding AI, privacy, and maintaining the human touch in an increasingly automated world. Dorothee Anjos, General Manager, Middle East at Multilem, will also contribute to discussions on how integrating human connection and AI is transforming the planning and execution of events, alongside addressing the challenges posed by AI’s rise.
Paul Griffiths, CEO of Dubai Airports, will conclude the discussions on April 30 with an in-depth overview of the future of aviation in the age of AI.
Read Also: FG, Chocolate City sign pact on creative industry infrastructure
According to recent research by Statista, AI and machine learning Since 2020, have accounted for approximately two-thirds of global technology investment deals in the travel and mobility sectors. The travel industry is increasingly embracing AI, from customers using AI-powered tools to plan their journeys to tourism providers optimizing resource management and offering personalized guest services.
This year’s ATM is set to be a pivotal moment in the travel industry, focusing on how to harness AI to unlock better experiences and operational efficiencies.
and then