It was an exciting weekend for 100 Fearless Energy drink consumers who were treated to a memorable movie hangout at the Silverbird Cinemas, at the Ikeja City Mall, Lagos, on Saturday, October 28. The event featured a special screening of ‘The Exorcist: Believer’, as a means to connect with its loyal consumers, keep them entertained and remain positively energised.
Prior to the hangout, the brand organised a vox-pop session where consumers had the opportunity to win two movie tickets each, along with exclusive brand merchandise. The selection process was conducted based on various engagements that took place over a two-week period, both in-person and online.
Mrs. Kanyinsola Sangowawa, Assistant Brand Manager of Fearless Energy drink, reaffirmed the brand’s commitment to encouraging its consumers to continually embrace the thrill and achieve extraordinary heights.
“Fearless Energy Drink is known for its unique ability to keep consumers mentally alert and active, enabling them to tackle any challenge with confidence. We wanted to extend that fearless spirit to our loyal consumers by offering them an afternoon of entertainment and fun”, she said
Peter Dickson, one of the delighted customers who had the Red Berry flavour said, “I’m thrilled to have experienced the Fearless movie hangout. ‘The Exorcist: Believer’ is a compelling tale of fearlessness and triumph over life’s challenges.
Another satisfied consumer, Bosun Olakunle, described the film as an emotional journey, wherein the characters’ struggles and triumphs resonated deeply with real-life experiences, creating an immersive and inclusive cinematic experience for the audience and thanked the brand for the experience.
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