Categories: Entertainment

Zagg redefines energy drink experience with launch party

Published by

Zagg, the new energy malt drink on the block by the Nigerian Breweries, was the star at the electric, high-energy event, tagged ‘The Trilogy’, which held on the November 5 at Landmark Beach, Oniru, Victoria Island, Lagos.

The brand treated guests to a zagg-tastic experience, complete with skateboarding, quad bike riding, paintballing, cart racing, wall climbing, immersive VR experiences and electrifying live performances by Reekado Banks, Alternate Sounds, Shody, Femi Kuti, and Wande Coal.

“Zagg is an experience. It is not merely another addition to our burgeoning portfolio,” said Elohor Olumide-Awe, Portfolio Manager, Non-Alcoholic Brands,Nigerian Breweries Plc.,“It is a redefinition of culture.”

“With Zagg, we are challenging consumers to be unapologetically multifaceted. Zagg is a fusion of elements. It is bold, dynamic and non-conforming, and everyone will agree that we have created perfection.”

Gracing the event were many of Nigeria’s favourite faces and celebrities, including Ex-BBNaija Housemates, Neo and Emmanuel as well as buzzing Instagram sensation, Iamitom. The event was truly a flavourful mix of personalities, much like the new drink is lauded to be.

Recent Posts

Ekiti 2026: Oyebanji’s second term and his statewide endorsements

‘YOMI AYELESO reports that with the latest unanimous endorsement of Ekiti State governor, Biodun Oyebanji,…

2 minutes ago

My husband accused me of infidelity, dared me to cross charm he placed on the floor —Wife 

•She neither showed me love nor attention —Husband A man, Oladimeji has approached Grade A…

22 minutes ago

The collapse of everything we held dear 

YOU do not need to join the Anambra State Commissioner for Women and Social Welfare,…

32 minutes ago

Displaced Otumara residents seek compensation, resettlement from Lagos govt

•We’ve initiated compensation process —Govt DISPLACED residents of the Otumara community in Lagos Mainland Local…

42 minutes ago

Wealth management: Hedging strategies

It’s certainly a dynamic time in the economic world, isn’t it? With all the ups…

1 hour ago

AI for monitoring, reducing greenhouse gases: Lessons for Nigeria

By Omabuwa Mene-Ejegi Climate change has evolved into an urgent global emergency, with rising temperatures…

1 hour ago

Welcome

Install

This website uses cookies.