Why we want to raise awareness for polio, HIV/AIDS, cancer, sickle cell ―Olayinka

In this interview with YETUNDE AJANAKU, the Co-Project Chair for Disease Prevention and Treatment at Rotaract Club of Omole Golden, Lagos, Daniella Omotola Olayinka, spoke on how a unique blend of fashion, education, and free medical outreach will creatively raise awareness about critical health issues.

WHAT inspired the idea of combining fashion with health awareness for this programme?

This initiative is the brainchild of the current President of the Rotaract Club of Omole Golden, Victor Emmanuel, a passionate humanitarian with a strong footing in the fashion industry. He sought a way to merge his love for fashion with his commitment to service—specifically in one of Rotary’s key focus areas: “Disease Prevention and Treatment.” And so, “Catwalk for a Cause: Fashioning Awareness” was born. I have the privilege to not just be a part but to also co-lead in the planning and executing of this project.

 

What is the significance of the event’s theme, “Catwalk for a Cause?

Raising awareness about polio, HIV/AIDS, cancer, and sickle cell disorder is something that has been done several times—and rightfully so. Our community is direly in need of initiatives like this. But “Catwalk for a Cause” o April 25-26, 2025 brings a new and creative twist to this crucial mission.

It uses the power of fashion and visual storytelling to spark conversation, spread knowledge, and reduce the stigma around these diseases. Each step on the runway is more than just a walk—it’s a statement, a symbol of support, and a reminder that awareness can be both impactful and engaging.

 

Apart from raising awareness, how do you intend to support individuals affected by these conditions after the event?

While the main focus of this event is raising awareness through fashion, it is important to state that this is a two-day event, with the first day focusing on providing free medical tests such as HIV/AIDS, malaria, blood level, glucose, and blood pressure testing, polio vaccination, counselling, and cancer education.

We also intend to support these individuals by raising funds for NGOs that specialise in each of the spotlighted diseases. These organisations already do incredible work in the areas of treatment, support, advocacy, and education. By supporting them financially, we help extend their reach and deepen their impact. Every donation, no matter how small, becomes a part of someone’s healing journey—and we’re honoured to be a bridge between the public and these life-changing organisations.

 

Are there any partner NGOs, brands, or stakeholders involved in this project and how have they contributed to its planning or execution?

Yes, we’ve partnered with PolioPlus Nigeria, Hope for HIV/AIDS International, TonyMay Foundation, the Rotary Clubs of Omole Golden and Akowonjo, and received additional support from the Rotary Club of Ewutuntun. We’re also honoured to have the Mandate Secretary for Health and Environment in the FCT, Dr Adedolapo Fasawe, as our title sponsor.

Our media partners include Bold Communications and Prince Tee Visuals. Contributions range from medical resources to financial and technical support, volunteers, and strategic guidance, each partnership adding immense value to the successful planning and execution of this project.

 

As co-project chair, what has the experience of planning this event been like for you personally?

It’s been a whirlwind filled with highs, lows, and everything in between, as is typical of life. But I haven’t done it alone. The president has been a constant guide, and I’ve had an amazing support system around me. Above all, God has been my rock, strength, and anchor through it all. Despite the challenges, it’s been incredibly fulfilling to see the vision come together.

 

Are there plans to make “Catwalk for a Cause” an annual or recurring project?

God willing, yes. The Rotaract Club of Omole Golden hopes to make “Catwalk for a Cause” an annual event and one that continues to grow in impact and reach year after year.

 

How can members of the public or interested sponsors get involved or support this initiative moving forward?

They can get involved by donating, volunteering, or partnering with us for future editions. Financial support, medical supplies, media publicity, and even simple acts of spreading the word or simply attending the events go a long way.

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