Advertising

How we ‘dabbled’ into outdoor advertising —Shobanjo

The Chairman of Troyka Group, Mr. Biodun Shobanjo, has said the decision of Insight Communications to have an out-of-home advertising…

5 months ago

Advertising: Why agencies must embrace consolidation, shun ‘crab mentality’ —Experts

Not a few practitioners and stakeholders at the just-concluded National Advertising Conference  (NAC) , held in Abuja, echoed the sentiment.…

6 months ago

Advertising: New vetting rates and matters arising

ONLY a very negligible few noticed the new advertising vetting rates for 2024 when it was first released by the…

1 year ago

Advertising: Practitioners charge new fellows on industry rules, professionalism

The newly-inducted Fellows of Advertising have been urged to uphold professionalism and adhere strictly to industry rules, to enable the…

1 year ago

2022 National Advertising Conference: ARCON to recognise ‘industry-compliant’ companies

IN a bid to encourage  advertising practitioners to keep to industry advertising standards, the Advertising Regulatory Council of Nigeria (ARCON)…

3 years ago

2023 elections, how advertising industry can support hate-free campaign —Expert

VERY recently, the nation’s political gladiators, the presidential candidates of the different political parties, expected to be on the ballot…

3 years ago

Govt must adopt marketing communication strategies to educate the governed —Bunmi Oke, Chief Executive Officer Ladybird

In this interview, former president Association of Advertising Agencies of Nigeria (AAAN) and Chief Executive Officer of the newly-founded Ladybird…

7 years ago

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