Brands & marketing

PEARL Awards appoints Upticomm Marketing for 30th celebrations

PEARL Awards Limited has announced the appointment of UPTICOMM Marketing Company Limited as its official Sponsorship Marketing Consultant for its landmark 30th Anniversary Celebrations.

“The selection of UPTICOMM as our Marketing Consultants for this significant milestone reflects their proven track record and our shared commitment to integrity and results-driven performance,” stated the President/CEO, PEARL Awards Limited, Tayo Orekoya.

He explained that for 30 years, the PEARL Awards had served as a benchmark for excellence, noting that the appointment of UPTICOMM will enable the organisation leverage the agency’s expertise to ensure the success of the anniversary events.

The President/CE, UPTICOMM Marketing Company, Segun McMedal, expressed the agency’s delight at the opportunity to contribute to the PEARL Awards’ legacy.

This strategic partnership was formalized through a Memorandum of Understanding (MoU) signed in Lagos, at PEARL Awards’ Secretariat.

The Summit, themed “Built to Last: A Roadmap for Corporate Nigeria,” will convene distinguished business leaders, corporate executives, and CEOs to discuss strategies for sustainable excellence in the contemporary business landscape.

A highlight of the Summit will be the public presentation of the second edition of “Winning Strategies of Nigeria’s Corporate Giants,” a special publication commemorating the 30th anniversary.

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Akin Adewakun

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