Nigerian-made wigs, through innovative designs and marketing, are making impressive progress in expanding the reach of the Nigerian hair wig industry worldwide.
This was revealed in a chat with Loveth Chieme Chukwuagbanarinam, the Chief Executive Officer of a prominent wig company in Nigeria, C.R Chieme Royals Global Ventures Limited.
She explained that through their exceptional artistry and innovative designs, C.R. Chieme Royals Global Ventures Limited was positioning Nigeria as a dominant player in the international hair wig market.
She said, “While Nigeria has long been recognised for its diverse fashion sense and rich cultural heritage, C.R. Chieme Royals Global Ventures Limited is taking it a step further by showcasing the immense talent of Nigerian artisans and challenging prevailing stereotypes associated with the country. Their high-quality hair wigs have made a profound impact on the global stage, captivating customers from all corners of the globe.
“This dream manifesting was cultivated from the age of 16. It didn’t look like what it is today, but hard work, dedication and consistency are part of the values that helped shaped it into what we see today. It started as an online business, with absolute dedication every step of the way. Each production process has been meticulously planned right from hair sourcing, recreation, design, conversion, packaging and dispatch. This has helped us carve a niche in an industry where only a few dare to thread and succeed.
“We’ve always strived to pay attention to details, endeavouring to passionately create a unique experience filled with love for our clients.
“That little girl with just a dream has now turned into the founder and CEO of one of the famous Luxury-Wig Brands located in Portharcourt, Nigeria servicing clients all around the globe.”
Loveth stressed that the remarkable growth and success of C.R. Chieme Royals Global Ventures Limited in the global market can be attributed to their unwavering commitment to quality, innovation, and customer satisfaction. “The company employs skilled artisans who meticulously handcraft each wig, ensuring that every piece meets the highest standards of perfection. By utilising premium materials and paying meticulous attention to detail, we have earned a reputation for delivering exceptional products that customers across the world trust and cherish.
The company’s efforts to globalise the Nigerian hair wig industry extend beyond its products. The company actively participates in international trade shows, fashion events, and collaborations with renowned stylists and influencers worldwide. By showcasing their exquisite hair wigs on prestigious platforms, C.R. Chieme Royals Global Ventures Limited is reshaping perceptions and highlighting the immense potential of the Nigerian hair industry.
According to reports, their hair wigs are now highly sought after in various countries, including the United States, United Kingdom, South Africa, and beyond. Their global success not only enhances Nigeria’s reputation as a hub for creativity and craftsmanship but also paves the way for other Nigerian hair wig businesses to thrive on the international stage.
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