NAFDAC raises alarm over circulation of counterfeit Cowbell Milk

The National Agency for Food and Drug Administration and Control (NAFDAC) has issued a public alert warning Nigerians about the circulation of counterfeit Cowbell “Our Milk” 12g sachet in the country.

In a statement released as Public Alert No. 026/2025, on the agency’s website, it disclosed that Promasidor Nigeria Ltd had stopped producing Cowbell “Our Milk” in September 2023, replacing it with Cowbell “Our Creamy Goodness.”

According to NAFDAC, consuming the counterfeit milk poses serious health hazards, including exposure to toxic chemicals, unapproved additives, or diluted ingredients. The risks may lead to foodborne illnesses, allergic reactions, organ damage, and in severe cases, death. Infants, children, pregnant women, and the elderly are particularly vulnerable.

“This includes unauthorised use of the brand name, packaging design, NAFDAC registration number, and trademark.

“The MAH has confirmed that these products are neither manufactured or distributed by them as the counterfeit packaging design was last used for production by the company in September 2023,” NAFDAC noted.

The agency said the genuine cowbell milk is creamy, the packaging material used is the revised PNG artwork “Our Creamy Goodness”, the printing of the batch details is done with laser printing, the coding is done on the coding area on the sachet, and the sealing and cutting on the vertical sides are automated.

It said the content of the counterfeit Cowbell 12g sachet milk does not seem like milk, the packaging material used is the old PNG artwork “Our Milk”, the printing of the batch details was done with ink instead of laser printing, the coding was not done on the coding area but on a different part of the sachet, and the sealing and cutting on the vertical sides were manually done.

The statement added, “The use or consumption of counterfeit Cowbell ‘Our Milk’ Milk presents serious health and safety risks.

“Such products may contain harmful substances, including toxic chemicals, unapproved additives, or diluted ingredients that do not meet food safety standards.

“Consumption of counterfeit milk can result in foodborne illnesses, allergic reactions, organ damage, or even death in severe cases. Infants, children, pregnant women, and the elderly are particularly vulnerable.”

The agency urged all NAFDAC zonal directors and state coordinators to conduct surveillance and mop up the counterfeit Cowbell 12g sachet Milk products within their zones and states.

“Distributors, retailers, and consumers are advised to exercise caution and vigilance within the supply chain to prevent the distribution, sale, and use of the counterfeit milk product.

“All food products must be obtained from authorised/licensed manufacturers/suppliers. The products’ authenticity and physical condition should be carefully checked.

“Healthcare professionals and consumers are advised to report any suspicion of sale of substandard and counterfeit food products to the nearest NAFDAC office, NAFDAC on 0800-162-3322 or via email: sf.alert@nafdac.gov.ng.

“Similarly, healthcare professionals and patients are also encouraged to report adverse events or side effects related to the use of counterfeited food products to the nearest NAFDAC office, or through the use of the E-reporting platforms available on the NAFDAC website www.nafdac.gov.ng or via e-mail on pharmacovigilance@nafdac.gov.ng,” it said.

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