Loya Milk encourages ‘swimming from the cradle’

In a bid to promote swimming from the cradle, especially amongst Secondary School students in Nigeria, Loya Milk, a premium milk brand from the stable of Promasidor Nigeria Limited, over the weekend, organised a swimming competition dubbed “Loya Swim Meet” for Secondary Schools in Lagos State where cash prizes of over N1, 000,000 (one million naira) and other consolation prizes were given to participants.

The competition,  held at the Grange School, Harold Shodipo, Ikeja, GRA, Lagos, had ten secondary schools in attendance with five boys and five girls each participating in the three categories of 25 metres freestyle, 50 metres freestyle and 100 metres freestyle relay respectively.

The Category Manager, Dairy, Promasidor Nigeria, Mr. Abiodun Ayodeji, described the event as a way of identifying with a sports that promotes the promise of the brand.

“Loya Milk is fortified with 50 percent more calcium which helps in building stronger bone, tougher teeth and a healthy heart.

“At the heart of this brand, is improving the well-being of children in Nigeria, and this is achieved not only by providing the best nutrition in Loya Milk but also by identifying with a sport that promotes this promise.

“We are aware that swimming is a 360-degrees’ sport that involves all parts of your body, and it helps to maintain a healthy weight, healthy heart, control your muscle and above all, a fun exercise for growing children,” he stated.

The schools that participated in the competition were Dowen College, Chrisland College, Greensprings School, Halifield Schools, ST&T Regency international school, Supreme Education Foundation, Queensland Academy, Grace High School, Avi-cenna International and Honeyland College.