How indigenous languages gave Nigerian music global appeal —Singer, Madu

The story of the ascension of Nigerian music to global stage would not be complete without the influence of indigenous languages, Madu, has affirmed.

Madu Vincent Chukwubike, popularly referred to by his stage name,Madu, who noted that “Indigenous language has been making impact in Nigeria. You can see what it has done to Phyno and Olamide’s music, as well as Flavour. It is making a great way in Nigeria and Africa,” while narrating his journey into the industry, also spoke of ways he would like to contribute to developing society.

For a music career that dates as far back as 2010, Madu, who attributes his efforts to hard work, also spoke of his first single, Kampe, written by himself and Clems and produced by DJ Coublon. He is signed to Heritage Light Entertainment.

“It is a very nice song. It has a couple of languages – Igbo, Ibibio, pidgin, Yoruba and English. The song is dedicated to all beautiful ladies. My producer, DJ Coublon is very creative, as he comes up with different ideas, which is also reflective of his presence within and outside Nigeria.

“I pray to be successful, to be able to prove to the world that I have got the talent. I have songs and videos which have not been released yet. I have plans to establish an orphanage, but for now I would like to see what the future holds for me,” he stated.

Artistes he would like to work with include: Wizkid, Flavour, Burna Boy, Phyno and Olamide.