Nigeria-based digital assets exchange platform, FlashChange, has announced renowned rapper and singer Omoniyi Temidayo Raphael, popularly known as Zlatan Ibile, as its brand ambassador.
FlashChange disclosed that the collaboration forms part of its dedication to providing users across the globe with a seamless, secured, and efficient way to trade their digital assets for cash as well as up-to-date information to navigate the global digital market.
It noted that the new partnership represents a strategic move to expand the company’s reach and engage with a wider audience.
It added that the choice of Zlatan is not unconnected to the significant strides the music icon has made in the Nigerian music industry and his emergence as one of its most influential and dynamic figures.
“Known for his energetic performances and unique sound, the Zanku Record CEO has released numerous hit songs that have topped charts and resonated with fans across Africa and beyond. Zlatan’s influence extends beyond music, as he has become a cultural icon and trendsetter, inspiring a new generation of artists and fans,” a statement by the platform read.
Expressing excitement about the collaboration, FlashChange CEO, Bidemi Oke, was quoted in the statement saying: “Our main objective is to simplify the process of liquidating digital assets for our users. We believe that partnering with Zlatan Ibile will help us connect with a broader audience and offer them our innovative solutions.”
The company added further that it has ambitious plans to extend its operations beyond Nigeria, targeting key markets in Africa and other regions and “provide even more users with accessible and straightforward solutions for trading digital currencies.”
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