With playlists that kept the audience active, in between smooth transitions, Goldberg ambassador, DJ Kaywise and Small Doctor crowned Adeyanju Ridwan Ishola (DJ Diamond) as the king of Goldberg’s ‘Takeover party’ after a high-stake battle with fellow contender, Nwafor Afam Daniel (DJ Danigee).
Goldberg Lager beer, awarded Adeyanju Ridwan Ishola (DJ Diamond) and Nwafor Afam Daniel (DJ Danigee) with a N250,000 and N150,000 cash prize respectively, for a well-earned win at the just concluded Goldberg Takeover party in Stalad Hotel, Progress College Road, Abule Egba, Lagos.
Speaking at the party, Senior Brand Manager, Olaoluwa Babalola, said, “Our tradition at Goldberg necessitates us to remain close enough to our consumers, to promote their outstanding talents. It was indeed a battle of great talents in the entertainment industry, and we are very happy to be a part of their success; we have no doubts they will all go far in the industry.”
As the artistry of disc-jockeying increasingly becomes notable in Nigeria and the world over, the Goldberg brand has remained steadfast in its commitment to nurture and encourage talents to maximise their potential.
The Goldberg Takeover party experience will continue with a sponsored mentorship for contestants with the show’s top headliner and judge, DJ Kaywise at his renowned DJ Academy. In a statement Kaywise highlighted the potential impact of the project.
“I am excited to work with Goldberg; it’s a brand that is hinged on the values of respect, enterprise, and dignity so much that it creates platforms of opportunities for upcoming DJs across Nigeria. And you know, some of us didn’t have such opportunities so it’s very refreshing to see a brand deliberately put in the efforts and resources to take these budding talents farther,” he said.
Having toured cities like Benin, Warri and now Lagos, the Goldberg Takeover Party will be making its next stop at the Federal Capital Territory, Abuja.
By bringing enjoyment to millions of fans and actively supporting the development of young talents in the country, Olaoluwa further reiterated that, “Goldberg is always honoured to initiate a movement in the mainstream entertainment scene that can further contribute pillars of support for unique creatives through healthy competitions, and we will not relent our efforts to provide opportunities and recognition for DJs and other talents whom we recognise as king makers in their own stead.”
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