Starting a business while still holding down a paid job is a challenging process; it involves juggling lots of things together in the face of harsh life realities and routine of daily life. Any individual at this crucial point needs tips on how to navigate the maze to avoid getting immersed in confusion.
For someone in this situation, the book, ‘Career And Business Secrets,’ by Zigwai Fanda is a necessary guide that can help to manage the work load as it gives tips on how to manage them effectively and strike a balance so that one does not suffer at the expense of the other
Fanda in the book uses personal experiences on challenges faced as an employee that decided to go into entrepreneurship. The book gives tips on ways to manage business and career together effectively.
The book dispels the belief and fear that it is impossible to juggle career and business by sharing knowledge and encouraging people to start their businesses even as they still hold regular paid employment.
Fanda however emphasises that making a success of this dual role is not automatic and doesn’t happen by chance as it involves strategic planning, deliberate time management, good organisation, delegation of duties, teamwork, use of technological tools and building a support system, amongst other techniques
The book opens the readers up to the basic fact that learning the secrets of running a business and being a career person requires having the mindset that it is possible and they can do anything they desire and set their mind on doing. Fanda further guides readers on identifying their potential as God has put inside everyone diverse talents in the book.
‘Career and Business Secrets’ highlights hard work, being smart, delegating and getting assistance where necessary as well as determination and consistency as key ingredients to bringing potential to reality by setting goals and putting in place systems that can build a support network.
Also, it teaches how to get ones priorities right and balance priorities, focus on goals and still enjoy life and serve humanity without being overwhelmed. It places emphasis on the need to be open-minded and ready to learn, unlearn and relearn in the journey of building a career, running a business and thriving in life at the same time.
Fanda in the book focuses on the pivot that work-business-life balance is the state of equilibrium where a person equally prioritises the demands of his career and business as well as his personal life.
The book talks expansively on how to balance priorities, the need for family’s support, not doing it alone, work-business-life balance and organising for growth, among other issues.
Having streams of income is the new normal and building a business is a viable way of doing this. It creates an alternative stream of income to make life easier for people. Consequently, for anyone that wants to start a business without resigning from paid job, Zigwai Fanda’s ‘Career and Business Secrets’ is a must-have success manual that teaches confidence, how to source for resources through crowd funding and other legitimate means, how to manage resources and how to start an entrepreneurship project.
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