Kirusa launches myGenie, novel free airtime app platform for Android

Kirusa, a leader in telecommunications and social media solutions, has launched myGenie, a revolutionary free airtime App for prepaid Android users in Nigeria.

The myGenie applets Android users explore and download new and popular Android apps. myGenie users are rewarded with free airtime credits for downloading, installing, and using these Android apps. They can use the free credits to recharge their mobile numbers or gift the airtime credits to their friends and family. What’smore, myGenie also provides free airtime credits when a user invites their friends to the app, and when their friends start downloading apps via myGenie.

The apps that can be downloaded through myGenie range from games to dating to local utility apps. Some of the apps available on myGenie at the time of launch include InstaVoice, 474 Recharge, Zamba Caller, APUS Launcher, Super B Clearer, BBM, UC Browser and more.

Speaking on the occasion, Mr Robert Masumbuko, Head, Financial Inclusion of African Development Bank (ADB) said: “We are excited about myGenie App being launched in Nigeria.  African mobile app developers will now have the opportunity to reach out to a wider audience and get assured usage of their apps. It will also influence app usage market, thereby opening doors for fresh investments in this sector.”

Speaking on the occasion of the launch, Anyanwu Jonnas Obinna, Head of Content Partnership in TwinPine said, “myGenie is a disruptive innovation in the mobile advertising space. We hope that it will carve out a new market for the App developers and support them in reaching their customers in more efficient ways than before.”

Mr David Kruyt, App Owner, 474Recharge App, said, “myGenie is an altogether new way of promoting the app developer community. It is a simple way to reach out and get the app campaigns organised. The most exciting part is that myGenie helps in usage and retention of the apps by incentivizing customers in Nigeria, making it a win-win for both app developers and customers.”